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Sophisticated, quirky and fun, Ruby Shoo epitomises a contemporary vision with a vintage influence. Incorporating classic silhouettes and embellished with fine details, the limited collections deliver an individual style to every stylish woman’s wardrobe.

Ruby Shoo was conceived in London in early 2010, under the direction of Samantha Lines, a graduate from London's prestigious Cordwainers College.  Samantha takes a unique approach to footwear abstaining from trends to focus on timeless pieces with a unique twist and hint whimsy.

 

Located in London, the Ruby Shoo studio is positioned in an idyllic setting alongside a series of canals, and although quintessentially British, inspiration for the footwear is wide and varied. Themes for each collection arise from Samantha’s visits to her favourite and secret spots in Europe, Asia and the Americas. People, culture and diversity all contribute to the design of unique fabrics, flattering footwear shapes and a spectrum of colours, resulting in footwear that always makes people smile.


Ruby Shoo

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